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General Pants Co. : ウィキペディア英語版
General Pants Co.

General Pants Co. (also known as "General Pants") is an Australian fashion retailer operating across NSW, VIC, QLD, SA and WA that sells both international and national brands. The retailer specialises in streetwear, denim, skate clothing and surfwear. As of April 2014, the company operates 47 stores.
==History==
General Pants Company was originally conceived and started by Tom and Bronwyn Tsipris on 20 April 1972.
They opened their first store on George Street Wynyard, Sydney and grew the chain to 20 stores throughout the Sydney metropolitan and regional areas. In addition to General Pants, they purchased the Surf Dive’n’ Ski (NSW) chain in 1979 which they expanded and ran in conjunction with the General Pants stores.
On December 1, 1995 they sold the General Pants stores to the Smorgon Group. The Surf Dive’n Ski stores were later sold to the Smorgon / Jetty Surf Group in 2005. Who later sold it to Billabong. The International company acquired the retail stores, numbering 38 at the time of sale, for "$35 to $45 million" on 1 November 2010—two licensed Billabong stores were also included as part of the sale.
The brand entered into a partnership with the Peer Group Media company in 2010 to launch the Major Label music initiative. As of April 2013, Major Label is a record label that is wholly owned by General Pants Co., and allows artists to maintain ownership of copyright, retail full creative control and receive all of the royalty income that is generated through digital music sales. The label only releases singles and the staff of General Pants Co. act as the label's talent scouts and promoters—artists have been invited to submit their demo recordings at General Pants Co. retails store locations. Guineafowl, Circle Pit and High Highs were the first three acts that signed deals with the label, and Sydney, Australia band Buzz Kull were chosen in the May–June 2013 period.

抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)
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